SAIF MUHAMMAD ISMAIL; NAJI ABDUL SATTAR MAHMOOD. The Role of Content Marketing in Enhancing Emotional Brand Image: An Analytical Study in a Group of Iraqi First-Class Hotels. Tikrit Journal of Administrative and Economic Sciences, [S. l.], v. 21, n. 69, part 2, p. 70–85, 2025. DOI: 10.25130/tjaes.21.69.2.5. Disponível em: https://www.tjaes.org/index.php/tjaes/article/view/2082. Acesso em: 25 may. 2026.