ASJC code: 1406, ASJC category: Marketing , Subject Area: Social Sciences & Humanities

• 	Analysis of the effectiveness of marketing mix components and their impact on enhancing sales volume: A survey study in the General Company for the Manufacture of Medicines and Medical Supplies in Samarra Wtaban Abdullah Sayhud, Sami Dhiab Mahal Abstract views : 0 | PDF downloads : 0 Page No.: 164-176

  DOI: https://doi.org/10.25130/tjaes.21.70.1.9

• 	Crowdsourcing and Its Role in Enhancing Marketing Creativity: An Analytical Study of the Opinions of a Sample of Employees in Furniture Trading Companies in Mosul Bahaa Habeeb.M. Altiee, Alaa Abdul-Salam Y. Al-Hamdani Abstract views : 0 | PDF downloads : 0 Page No.: 104-124

  DOI: https://doi.org/10.25130/tjaes.21.70.1.6

• 	Cultural Adaptation of Internet Marketing Adnan A. A. Alajore, Deniz Akgul Abstract views : 0 | PDF downloads : 0 Page No.: 484-515

  DOI: https://doi.org/10.25130/tjaes.21.71.2.25

• 	Diagnosing the reality of the marketing challenges in marketing the wheat crop and the mechanisms for dealing with it: An exploratory study of the opinions of a sample of wheat crop marketers In Saladin Governorate Ferman Rakan Khalaf, Layla garallah Khalil Abstract views : 0 | PDF downloads : 0 Page No.: 390-402

  DOI: https://doi.org/10.25130/tjaes.20.68.1.22

• 	Digital marketing and its role in achieving sustainable competitive advantage: An exploratory study of the opinions of a sample of workers in private hospitals in the city of Sulaymaniyah Burhan Kareem Shakor, raad Elias darwesh Abstract views : 0 | PDF downloads : 0 Page No.: 185-202

  DOI: https://doi.org/10.25130/tjaes.20.65.1.11

• 	Enlightened marketing and its role in promoting sustainable marketing: A survey of the opinions of a sample of department managers in a number of commercial companies in the independent Zakho administration Wan Jameel Ibrahim, Nechirvan Haji Ibrahim, Himdad omer saber Abstract views : 0 | PDF downloads : 0 Page No.: 151-175

  DOI: https://doi.org/10.25130/tjaes.20.67.2.9

• 	Impact of Modern Technology and Electronic Screen Usage on Children: A Factor Analysis Study in Erbil City Zhian Mohsin jalal, Jwana Rostam Qadir, Shakar Maghdid Azeez, Awaz Omer Ahmed Abstract views : 0 | PDF downloads : 0 Page No.: 524-536

  DOI: https://doi.org/10.25130/tjaes.20.68.2.28

• 	New Huber weighted function based on wavelet process in robust estimation: A Simulation Study Sarween Ahmed Maaroof, Dlshad Mahmood Saleh Abstract views : 0 | PDF downloads : 0 Page No.: 756-773

  DOI: https://doi.org/10.25130/tjaes.22.73.2.35

• 	Nicotine Marketing Strategies and Their Impact on Customer Purchasing Behavior: A Survey Study of Customer Opinions in Several Shops in New Zakho/Kurdistan, Iraq Viyan Mustafa Sami Abstract views : 0 | PDF downloads : 0 Page No.: 21-39

  DOI: https://doi.org/10.25130/tjaes.21.72.1.2

• 	Some Properties of the Odd Weibull Exponential Distribution with Application Ahmed Ali Ahmed, Mundher A. Khaleel Abstract views : 0 | PDF downloads : 0 Page No.: 506-523

  DOI: https://doi.org/10.25130/tjaes.20.68.2.27

• 	The availability of the ISO 27001 standard and its role in enhancing the Hooked strategy: an analytical study of the views of a sample of managers in internet service companies in some Iraqi cities. Sarah Sabah Khorsheed, Othman K. Mahmood Abstract views : 0 | PDF downloads : 0 Page No.: 279-304

  DOI: https://doi.org/10.25130/tjaes.21.70.1.15

• 	The impact of oil revenues on some financial sustainability indicators: an applied study on the Iraqi economy for the period 2004-2021 Muhammad Ahmed Hadid, Khlaf Muhammad Hamad Abstract views : 0 | PDF downloads : 0 Page No.: 242-258

  DOI: https://doi.org/10.25130/tjaes.20.65.2.13

• 	The impact of the relationship between marketing orientation in the banking sector and sustainable competitive advantage: Research on Iraqi banks operating in Baghdad Governorate Numan Monther Wardi Abstract views : 0 | PDF downloads : 0 Page No.: 33-48

  DOI: https://doi.org/10.25130/tjaes.21.71.1.3

• 	The impact of using artificial intelligence techniques in marketing Iraqi tourist destinations Khalil Ibrahim Breesam Abstract views : 0 | PDF downloads : 0 Page No.: 176-199

  DOI: https://doi.org/10.25130/tjaes.20.67.2.10

• 	The Role of Artificial Intelligence Techniques in Managing the Balance between the Digital Marketing Environment and Consumers' Impulsive Buying Behavior: An Analytical Study of the Opinions of a Sample of Telecommunications Companies' Customers in Iraq Ali Thamer Ali Al-Ibadi Abstract views : 0 | PDF downloads : 0 Page No.: 219-243

  DOI: https://doi.org/10.25130/tjaes.22.74.1.11

• 	The Role of Determinants of International Marketing in Enhancing Customer Satisfaction: An Exploratory Study of the Opinions of a Sample of Customers of Supermarkets in the City of Erbil Ahmed Shawish Hussein Talab, Sami Dhiab Mahal Abstract views : 0 | PDF downloads : 0 Page No.: 256-271

  DOI: https://doi.org/10.25130/tjaes.20.67.2.14

• 	The Role of Marketing Automation in sustainable competitive advantage, An Analytical Study in Five Star Hotels in the City of Erbil Zhala Hayder Omar, Ronyaz Hayyas Mahmood, Arsalan Azeez Fattah Abstract views : 0 | PDF downloads : 0 Page No.: 422-448

  DOI: https://doi.org/10.25130/tjaes.21.72.1.22

• 	The Role of Mobile Marketing in Shaping Consumer Purchasing Decisions in Iraq Aklas Khedir Dara Abstract views : 0 | PDF downloads : 0 Page No.: 524-543

  DOI: https://doi.org/10.25130/tjaes.21.72.1.27

• 	The role of personal traits of employees in enhancing marketing agility: an analytical study of the opinions of a sample of employees in Iraqi telecommunications companies Kamal Majeed Wahhab, Abdullah Mahmoud Abdullah Abstract views : 0 | PDF downloads : 0 Page No.: 36-57

  DOI: https://doi.org/10.25130/tjaes.20.68.2.3

• 	The Role of Sustainable Marketing Strategies in Achieving Competitive Advantage: An Analytical Study of the Opinions of a Sample of Managers in Soft Drink Companies in Erbil Shaymaa Hussein Othman, Serwan Latif Haji Abstract views : 0 | PDF downloads : 0 Page No.: 230-258

  DOI: https://doi.org/10.25130/tjaes.22.73.1.12

• 	Using Demarketing to Reduce Consumer Addiction and Shift Towards a Green Consumer: An exploratory study of the opinions of a sample of soft drink consumers Mohammed Edan Bani Al-khazraje Abstract views : 0 | PDF downloads : 0 Page No.: 1-20

  DOI: https://doi.org/10.25130/tjaes.20.66.1.1